Those people who push, protest and advocate for a better world—a different world—YOU are our people.

We work with organizations focused on impact—social enterprises, nonprofits, civic organizations and for-profit companies who prioritize social responsibility.

Total years in the industry combined: 81. With experience like that comes an earned knowledge base that says, "we know what we're doing."

We take detours. We experiment. We find out what works. We operate on the edge of what’s happening now, because that’s where our clients capture attention and see results.

But Why Black Sheep?
1. Research with fury.

We immerse ourselves in your culture. We listen with our ears, brain and heart. We hear what’s beneath the surface and between the lines. We dig deep. We question everything. We find the stories worth telling.

2. Build for the future.

We solve problems. Locate paths. Rally cohorts. Define destinations. We revise, revisit and reinvent. We disrupt the system because the system for the next level isn’t the same. We build the foundation, the frameworks, the processes, the playbooks, the future.

3. Open the door.

By building a visual identity—the packaging around your story—we create the emotional doorway that allows people to walk in and want to stay. We start movements not trends, handcrafting each point of connection so that each encounter inspires people to take action.

4. Build the army.

It’s like waving a magical bandwidth wand. We build capacity around your organization—inside and out. By empowering other voices, we pull resources out of thin air and rally loyal brand ambassadors to serve as the front lines for your cause. We connect people, places, things, dots. And when they’re connected, everything is possible.

5. Ignite the movement.

We get people to pay attention. We get them to see things in new ways. We get them to care. To believe. To show up. To participate. To take action and supercharge your brand with third-party credibility and leadership.

6. Make things happen.

We exist to help people who have a mission worth fighting for fight the good fight, to make the biggest possible dent in the world. And we’ll get scrappy and stand right next to you in the trenches. We know you can’t see the end from the beginning when you’re going where no one else has gone, and trust us, that’s where you’re headed.

We aren’t a one-size-fits-all kind of agency, and we don’t expect our clients to be either. We understand that each organization we work with has unique needs. With that in mind, we’ve created a multitude of ways that we can partner together to help you achieve the results you’re looking for.

See Service Types
Strategy + Consulting

I need a Roadmap.

Impossible things become possible when you start with a plan. Most of our clients come to us in search of a starting point, and—for the most part—there’s only one. We work with clients to develop strategies and campaign frameworks that guide them into the future. In addition to these roadmaps, we work on individual projects, like brand development and platform-specific plans.

Retainer Services

I Need A Long-Term Partner.

When you’re ready to live in a constant state of proactivity, to never be without a plan, to have a team that is constantly working on your behalf, to take your brand visibility to the next level, we’re ready to make you a full-time client. Retainer services provide additional bandwidth and give you an instant team to pound the pavement, connect the dots and fan the fire that gets you where you want to be.

Training & Workshops

I Need A Little Inspiration.

We work with executives, boards and teams of all levels, shapes and sizes to strengthen and empower the voices within your organization. Training and workshops are a great starting point if you want to get a taste of what it’s like to work with us. From group workshops on social media to digital fundraising strategy to brand ambassador program development, we offer or can create a workshop on just about any topic.

See All Services
  • Strategy
  • Campaigns
  • Branding
  • Design
  • Social Media
  • Media Relations + Partnerships
  • Community Engagement
  • Ambassador Programs
  • Experiential Marketing
  • Communications and Storytelling
  • Social Responsibility Programs
  • Capital Campaign Support